A Concha y Toro, the world's most admired wine brand, performed exceptionally well on Black Friday 2023, exceeding its sales target by 154%. This success has been possible thanks to our partnership, where we offer innovative and integrated solutions to connect the physical and digital worlds, guaranteeing a complete shopping experience. Our main differentials include:
- On and offline connection: Creation of a unified ecosystem between winery and e-commerce.
- Unified SAC: Centralized customer service to resolve queries in real time.
- Multichannel presence: Sales in flagships, marketplaces, delivery apps and events
- Detailed consumer profiles: Launch of special labels, such as Devil's Carnival, with good reception.
At Social, we lead Concha y Toro's Full Commerce management, taking care of the administration of its flagship, marketplaces and delivery applications, with efficient logistics from the logistics centers.
